Feet First Clinic
August 2021

How Feet First Clinic Reached #1 SEO Rank in Canada, 100x Increase in Website Traffic, and 400% Increase In Monthly Service Bookings in less than 12 months.

Feet First Clinic is a leading foot and ankle chiropody clinic based in Toronto. Our growth marketing strategy has drastically impacted FFC's growth using a full-scope SEO push, including a deeply integrated content marketing and lead generation architecture.

SEO Content Marketing

Including high quality and consistent quantity of high-impact SEO-dense content materials, in coordination with PPC lead generation efforts.

PPC Lead Generation - Google Ads

Utilizing PPC through google ads and meta ads, we've achieved a 400% increase in bookings and 12x ROAS, all whilst reducing the cost per click (CPC) by 8% monthly.

#1 in Canada
#1
in Canada for SEO Rank
Website Traffic
100x
Increase in Monthly Website Traffic
How Feet First Clinic Reached #1 SEO Rank in Canada, 100x Increase in Website Traffic, and 400% Increase In Monthly Service Bookings in less than 12 months.

Initial Thoughts

After meeting with Bianca Carter (CEO, Feet First Clinic) for the first time, we were left baffled yet excited as to why Feet First Clinic wasn't considered an industry leader just yet. They've honed down a winning formula when it comes to quality services by great people.

Execution

Our first line of thought led us down a rabbit hole of research and reverse engineering any and all analytics gained in the past decade to really hone down and quantify how we can amplify everything that works, and rework anything that doesn't. You can imagine our excitement when we decided to work together. What started with performance marketing and data-driven growth engineering, quickly turned into operational development and sales funnel optimization. We've since managed to built a great internal team and maintain continued business and marketing growth with SEO, full-scope content marketing, and Google Ads PPC lead-generation.

Results

12 months later and we've reached #1 in Canada for SEO rank within our demographic industry (Independent Chiropody/Podiatry Clinics); based on industry-leading SEO software AHREFS. Our PPC lead generation services resulted in a 400% increase in monthly booked services, and 12x ROAS with Google Ads. All whilst reducing the cost per click by 8% every month. Monthly organic website traffic has also increased by 120x, from 1,200 average monthly users to 120,000 and climbing.

How Feet First Clinic Reached #1 SEO Rank in Canada, 100x Increase in Website Traffic, and 400% Increase In Monthly Service Bookings in less than 12 months.
How Feet First Clinic Reached #1 SEO Rank in Canada, 100x Increase in Website Traffic, and 400% Increase In Monthly Service Bookings in less than 12 months.
Testimonials

Don't take our word for it,

see what our continued partners have to say

“I've worked with a handful of SEO agencies in the past few years and I have yet to find an agency with someone like Joe. Great work by great people, I'm glad we've crossed paths!”

John Carter - Growth Webflow Template
Bianca Carter
CEO of Feet First Clinic

"Growthmation has done a great job of communicating and executing with my team every step of the way. It's hard to see the value with most marketing agencies on the surface, though Jay and Joe have really opened our eyes to what it really takes to be prosperous."

Jason Larson - Growth Webflow Template
Michel Bou Karam
CEO, RM Tech Canada

“With Growthmation's help, we were able to streamline and automate our internal processes, optimize our marketing strategies, and reach a wider audience. Their marketing segmentation and sales diversity approach was particularly effective in generating more leads and converting more customers.”

Sophie Moore - Growth Webflow Template
Despina Chrysagis
Telio COO, Operations Director

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