Telio Asset Management
August 2021

How We Built Telio Asset Management & Acquired 4 New Businesses in 4 Months

Telio Asset Management all started with the private transportation business called GoShuttle. With Growthmation's guidance and business development assistance, GoShuttle transitioned from a local community transportation service to a holding company.

4 Acquisitions

Acquired 4 businesses in 4 months

Rapid Growth Marketing

Highly Strategized SEO, PPC & Content Marketing

Cashflow Increase
300%
Increase in Cashflow
4x Increase Valuation
4x
Increased Valuation
How We Built Telio Asset Management & Acquired 4 New Businesses in 4 Months

Project Overview

Since their industry diversification, Telio Asset Management has acquired and established various local transportation fulfillment businesses. GoShuttle still exists today, and is now accompanied by GoSante, GoPrestiege, Go Clinic Medical, and GoCourier. With Growthmation's partnership, Telio Asset Management now acquires and manages multiple businesses within their market share. Telio Asset Management's founders had a clear vision but lacked the marketing expertise to attract acquisition targets and investors. That's when they partnered with Growthmation.

Telio Asset Management is a holding company that aims to acquire and manage multiple businesses across different industries within the transportation and medical sector. TAM's founders had a clear vision but lacked the marketing expertise to attract acquisition targets and investors. Collectively we were able to realign TAM's growth on the path to continued growth and success.

Challenge & Solution

Telio Asset Management's main challenge was to acquire and grow multiple businesses in a short period of time, while maintaining a consistent brand identity and messaging platform. This challenge involved several sub-challenges:

  • Identifying and targeting potential acquisition targets in different industries
  • Developing a brand identity and messaging platform that could apply to multiple businesses
  • Optimizing the website for SEO and CRO to generate leads
  • Implementing PPC and social media marketing campaigns to generate leads for potential acquisition targets and investors
  • Experimenting with growth tactics to accelerate growth

Growthmation worked closely with Telio Asset Management to develop a customized marketing strategy that included:

  • Market research: We conducted a thorough analysis of the industries that Telio Asset Management was interested in, identifying key trends, competitors, and target audiences.
  • Brand identity: We created a brand identity and messaging platform that conveyed Telio Asset Management's vision, values, and unique selling proposition (USP).
  • Website optimization: We optimized Telio Asset Management's website for SEO and CRO, using data-driven tactics to improve user experience and lead generation.
  • Lead generation: We implemented PPC and social media content marketing campaigns to generate leads for potential acquisition targets and investors.
  • Growth tactics: We leveraged our expertise in CRO and growth hacking to experiment with different tactics and accelerate growth.

Results

Working with Growthmation, Telio Asset Management was able to acquire 4 businesses in 4 months. The businesses were:

  • A struggling B2B transportation startup that Telio turned around and integrated into its portfolio.
  • A growing high-ticket transportation black-car services within a niche educational Jewish community.
  • A struggling automotive accessory shop that Telio acquired and grew by implementing our marketing tactics and improving its operations.
  • A medical family clinic that Telio acquired and planned to grow by tapping into its user base and improving its features.

Throughout the process, Growthmation and Telio Asset Management worked closely together to measure, analyze, and adjust their marketing efforts. We attended weekly meetings to discuss progress, share insights, and adjust tactics as needed. The results speak for themselves:

  • 4 businesses acquired in 4 months
  • Significant growth in website traffic and lead generation
  • Consistent brand identity and messaging platform across different industries and demographics
  • Positive feedback from acquisition targets and investors

Growthmation's partnership with Telio Asset Management was a success because of our data-driven, collaborative, and experimental approach. By developing a comprehensive marketing strategy and execution plan, we were able to help Telio Asset Management acquire and grow multiple businesses in a short period of time. We are proud of the role we played in their success and look forward to continuing to work with them as they expand their portfolio.

How We Built Telio Asset Management & Acquired 4 New Businesses in 4 Months
How We Built Telio Asset Management & Acquired 4 New Businesses in 4 Months
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Despina Chrysagis
Telio COO, Operations Director

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